Archive · 4 Nov 2025
Threads Edges Out X in Global Daily Mobile Users Amidst Rivalry
Imagine two popular online hangout spots: Threads and X. For a whole month, more people were checking Threads on their phones every single day than X. Threads, owned by the company that runs Instagram, is like a newer spot that has grown really fast.
X, owned by Elon Musk, used to be the go-to place for many, but some people didn't like the changes made there.
Because Threads is connected to Instagram, it was easier for people to join.
However, X is still much more popular if you use a computer to go online, and it has more users in America on their phones, though Threads is catching up.
This competition is also a way for the owners, Mark Zuckerberg and Elon Musk, to show who is winning in the social media world.
Threads surpassed X in global daily active mobile users in October, with 128.2 million users compared to X's 124.7 million.
Threads experienced a 48% year-over-year increase in daily active users, while X saw a 16% decrease over the same period.
X maintains a significant lead in daily web traffic, with 141.7 million users compared to Threads' 7.6 million.
Threads' growth is attributed to user dissatisfaction with X's post-takeover changes and its integration with Instagram.
The competition reflects the ongoing rivalry between Meta's Mark Zuckerberg and X's Elon Musk.
- Who
- Meta's Threads and Elon Musk's X
- What
- Threads surpassed X in global daily active mobile users in October.
- When
- October
- Where
- Global
- Why
- Threads benefited from user discontent with X's changes and its integration with Instagram.
- Threads Daily Mobile Users (October Average)
- 128.2 million
- X Daily Mobile Users (October Average)
- 124.7 million
- Threads Daily Web Users (October Average)
- 7.6 million
- X Daily Web Users (October Average)
- 141.7 million
- Threads User Growth (Year-over-Year)
- 48%
- X User Growth (Year-over-Year)
- -16%