1 week ago
Telugu Fans Demand More Irumudi Shows Amid Toxic Backlash
Yash’s film Toxic opened in cinemas on August 26.
Many people expected the movie to do very well.
In Makthal, some audiences reportedly protested when theatres replaced shows of Ravi Teja’s Irumudi with Toxic.
Irumudi had already been playing in theatres as a holdover film.
Toxic was given more attention because it was considered a major pan-India release.
However, early reviews of Toxic were mixed or negative.
Some Telugu audiences wanted more shows of Irumudi instead.
This created an unusual disagreement over which film local theatres should screen.
Yash’s Toxic: A Fairy Tale for Grown-Ups opened in theatres on Wednesday, August 26.
The film arrived amid high expectations and a major deal in the Telugu market.
Audiences in Makthal reportedly protested after Irumudi shows were replaced by Toxic.
Irumudi is a holdover release, while Toxic is described as a major pan-India film.
Early reviews for Toxic have been mixed to negative, prompting attention to the dispute.
- Who
- Yash, Ravi Teja, audiences in Makthal, and theatres screening the films.
- What
- Audiences reportedly protested after shows of Irumudi were replaced by Toxic, while Telugu fans demanded more Irumudi screenings.
- Where
- Makthal, in Telangana, amid the wider Telugu film market.
- When
- Toxic opened on Wednesday, August 26; the report does not specify the year.
- Why
- Theatres replaced Irumudi shows with Toxic, while early reviews for Toxic were mixed to negative.
Supporters of More Irumudi Shows
Theatres Promoting Toxic
Which film should receive more screenings?
Supporters of More Irumudi Shows
Some Telugu audiences in Makthal reportedly wanted more shows of Irumudi and protested when its screenings were replaced.
Theatres Promoting Toxic
Theatres replaced Irumudi shows with Toxic, a major pan-India release that arrived with high expectations and a substantial Telugu market deal.
Audience response to Toxic
Supporters of More Irumudi Shows
The reported protest suggests that at least some local audiences preferred continued access to Irumudi.
Theatres Promoting Toxic
Toxic received significant market attention, although early reviews were mixed to negative.
Key facts
- Film at the center
- Toxic: A Fairy Tale for Grown-Ups
- Lead actor
- Yash
- Competing film
- Irumudi, starring Ravi Teja
- Opening date
- Wednesday, August 26; the year is not specified
- Reported location
- Makthal, Telangana
- Audience reaction
- Audiences reportedly protested after Irumudi shows were replaced by Toxic
- Early reviews
- Mixed to negative for Toxic
Sources
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