Kerala's BEVCO Sees ₹333 Crore Sales in Festive Season

During the festive season in Kerala, the state's liquor shops, run by the Kerala State Beverages Corporation (KSBC), sold a lot of liquor.

In just the first four days, from December 22 to 25, they made ₹332.62 crore from sales.

This is a big increase of almost 19% compared to the same time last year.

The most liquor was sold on December 24, which was ₹114.45 crore.

The KSBC expects even more sales on December 30 and 31, as people celebrate New Year's Eve.

During the Onam festival earlier this year, the KSBC made ₹970.74 crore from liquor sales.

Other shops also sell liquor in Kerala, but their numbers aren't available yet.