Archive · 8 Dec 2025
WebEngage's EMCX 2025 Showcases BLACK and CDPx
WebEngage, a company that helps brands keep customers engaged, held a big event called EMCX 2025 in three cities: Mumbai, Bengaluru, and Gurugram.
At this event, they showed off new technologies like BLACK and CDPx, which help brands make better decisions and understand their customers better.
BLACK is like a smart assistant that makes real-time decisions, and CDPx helps brands organize their customer data in a flexible way.
The event also had leaders from different companies sharing their thoughts on how to use data to grow their businesses.
WebEngage also ran a big hiring drive called MetaMorph, connecting many brands with people who want to work in growth marketing.
The event was a big success, showing how brands can use data, automation, and AI to grow in a sustainable way.
WebEngage concluded EMCX 2025, a three-city series in Mumbai, Bengaluru, and Gurugram.
The event showcased innovations like BLACK (real-time decisioning agent) and CDPx (composable CDP).
EMCX featured purpose-built AI Agents, Analytics 2.0, and a major hiring initiative called MetaMorph.
Industry leaders shared insights on building strong data foundations and CRM-led growth engines.
WebEngage's innovations aim to redefine customer engagement with real-time decisioning and autonomous lifecycle marketing.
- Who
- WebEngage, industry leaders, product builders, CRM specialists, marketers
- What
- EMCX 2025 event showcasing BLACK and CDPx innovations
- When
- December 2025 (specific dates not mentioned)
- Where
- Mumbai, Bengaluru, Gurugram
- Why
- To explore the future of retention-led growth and showcase WebEngage's innovations
- Event Name
- EMCX 2025
- Host
- WebEngage
- Cities
- Mumbai, Bengaluru, Gurugram
- Key Innovations
- BLACK, CDPx, AI Agents, Analytics 2.0
- Participant Types
- Growth, marketing, product, data teams
- Hiring Initiative
- MetaMorph
- Number of Brands
- 40+
- Number of Candidates
- 500+
- Number of Growth Roles
- 100+