Archive · 23 Jun 2025
American Tourister and LoveChild Masaba Launch Urban Luggage Collection
American Tourister, a luggage company, teamed up with Masaba Gupta's brand, LoveChild Masaba, to create a new line of suitcases called the Urban Collection.
These suitcases are designed to be stylish and practical, perfect for people who love to travel.
The collection features bright colors and fun patterns inspired by Masaba's unique style.
The luggage is made to be durable and easy to use, with features like secure locks and smooth wheels.
This new collection aims to make traveling more fun and fashionable for those who want their luggage to stand out.
American Tourister partnered with LoveChild Masaba to launch the Urban Collection luggage.
The collection aims to combine style with functionality for modern travelers.
The campaign features Masaba Gupta, incorporating her signature design elements.
The luggage is made of polycarbonate and includes features like TSA-approved locks and double wheels.
The Urban Collection targets jet-setters and holidaymakers seeking distinctive travel gear.
- Who
- American Tourister and LoveChild Masaba
- What
- American Tourister and LoveChild Masaba launched the Urban Collection luggage.
- When
- Just in time for the summer getaway season
- Where
- India
- Why
- To provide stylish and functional luggage for modern travelers.
- Collaboration
- American Tourister x LoveChild Masaba
- Collection Name
- Urban Collection
- Target Audience
- Modern travelers
- Features
- TSA-approved lock, double wheels, printed lining
- Material
- Polycarbonate
- Design
- Playful colors and holiday-inspired prints