Archive · 8 Sep 2026

FanCode, ITW Universe Partner For India-Afghanistan T20I Series

FanCode, ITW Universe Partner For India-Afghanistan T20I Series

FanCode and ITW Universe are working together for an India-Afghanistan cricket series.

The matches are T20I games.

FanCode shows sports digitally in India.

Yannick Colaco said the partnership is meant to give fans a better viewing experience.

He also said advertisers responded strongly to the series.

Advertisers want digital sports spaces where many people can see their messages.

They also want viewers to engage with those messages and measure the results.

FanCode hopes to help fans enjoy the games while giving brands a useful way to reach audiences.

Sources