Archive · 25 Sep 2026
Andhra Pradesh Plans National Saras Event to Boost Women Entrepreneurs
The Andhra Pradesh government wants more women to start businesses.
It hopes to help create at least one entrepreneur in every family.
The government plans to provide money and help women find customers for their products.
A National Saras event will take place in Vijayawada during the Dasara festival.
This is the first time the event is being held there.
Women’s self-help groups will display their products in more than 350 stalls.
About 250 of those stalls will be from Andhra Pradesh.
The event could help these products become known across India.
The proposed Swayam AP brand would also help with packaging, branding and selling products.
Union minister Pemmasani Chandrasekhar said Andhra Pradesh aims to encourage women to become entrepreneurs.
The government is providing financial support and market linkages for products made by women’s self-help groups.
The National Saras event will be held in Vijayawada during the Dasara festival for the first time.
More than 350 stalls will feature women’s products from different states, including 250 stalls from Andhra Pradesh.
The proposed Swayam AP brand would support women’s products through branding, packaging and marketing.
- Who
- The Andhra Pradesh government, Union minister Pemmasani Chandrasekhar, Minister Kondapalli Srinivas and women’s self-help groups.
- What
- A plan to promote women’s entrepreneurship and organize the National Saras event with stalls for women’s products.
- When
- The National Saras event is scheduled during the Dasara festival; no year is specified.
- Where
- Vijayawada, Andhra Pradesh.
- Why
- To provide financial support, market access and economic empowerment for women while increasing family income.
- Event
- National Saras
- Location
- Vijayawada, Andhra Pradesh
- Timing
- During the Dasara festival
- Total stalls
- More than 350
- Andhra Pradesh stalls
- 250
- Proposed brand
- Swayam AP
- Products supported
- Products made by women’s self-help groups