Archive · 29 Sep 2025
Tea Buyers Seek Study of Auction Portal Modernization
The Tea Buyers Association wants the Tea Board to study how to make the tea auction website better.
They want to make sure any changes are fair to all tea buyers, especially small businesses.
Tea production went down because of bad weather, but exports went up.
The association is also asking people to drink more tea, especially young people.
India produces a lot of tea, but people don't drink much compared to other countries.
The Tea Buyers Association of Cochin requested a study on modernizing the tea auction portal.
Recent changes to the auction system have caused issues for small and medium buyers.
India's tea production decreased to 1,284.78 million kg in 2024.
Tea exports increased to 254.67 million kg in 2024.
The Association wants to promote tea consumption, especially among young people.
- Who
- Tea Buyers Association of Cochin, Tea Board, Anil Kumar.N Prabhu
- What
- Urging a study on modernizing the tea auction portal; discussing challenges and opportunities within the tea industry.
- When
- September 2025
- Where
- India, specifically focusing on the tea auction system.
- Why
- To address stakeholder challenges, increase tea consumption, and improve the tea industry.
- Tea Board Request
- Detailed study on modernizing the tea auction portal
- India Tea Production (2024)
- 1,284.78 million kg
- Tea Production Decrease
- 108.88 million kg
- Tea Exports (2024)
- 254.67 million kg
- India's Per Capita Tea Consumption
- 840 grams
- Outgoing President of the Tea Buyers Association
- Anil Kumar.N Prabhu