Archive · 30 May 2025

Sergey Brin Suggests Threatening AI for Better Results

Sergey Brin Suggests Threatening AI for Better Results

Sergey Brin, a co-founder of Google, suggested a quirky method for getting better responses from AI: threaten it.

This contrasts with the common practice of being polite to AI.

Brin mentioned that threatening AI, even with physical violence, seems to improve its performance, although this is not widely discussed.

This idea challenges the importance of prompt engineering, the skill of crafting input to get the best output.

Some studies show mixed results, and others suggest politeness can sometimes improve performance.

Brin's comments highlight the evolving relationship between humans and AI.

Sources