Archive · 29 Aug 2026
BJP Plans Direct Youth Outreach Through Social Media
The BJP wants to communicate more directly with young people.
Party leaders met in New Delhi to plan this effort.
They discussed speaking with youth in person and through social media.
Two or three senior leaders in each state may be given responsibility for youth engagement.
The party plans to discuss government programmes and opportunities for young Indians.
These include MY Bharat, NSS, the Prime Minister’s Internship Scheme and Startup India.
Young people are also expected to take part in Sewa Sankalp Mahotsava programmes.
Another online meeting may be held in the first week of September to continue the planning.
BJP President Nitin Nabin chaired a meeting on youth outreach at the party headquarters in New Delhi.
The party plans to assign two or three senior leaders in every state to engage with young people.
Leaders discussed using social media to highlight government initiatives, achievements and opportunities for youth.
MY Bharat, NSS, the Prime Minister’s Internship Scheme and Startup India will feature in the outreach campaign.
The BJP is likely to hold another virtual meeting in the first week of September to advance the strategy.
- Who
- Bharatiya Janata Party President Nitin Nabin, senior BJP leaders, and young MPs and MLAs.
- What
- The BJP discussed a strategy for stronger direct and digital engagement with young people.
- When
- The meeting was held on Saturday; another virtual meeting is likely in the first week of September.
- Where
- The BJP headquarters in New Delhi.
- Why
- To strengthen the party’s connection with youth and increase awareness of government initiatives, employment, entrepreneurship and volunteer opportunities.
- Meeting chair
- BJP President Nitin Nabin
- Main focus
- Direct communication and social media engagement with youth
- State responsibility
- Two to three senior leaders in every state may lead youth engagement
- Programmes highlighted
- MY Bharat, National Service Scheme, Prime Minister’s Internship Scheme and Startup India
- Additional initiative
- Youth participation in Sewa Sankalp Mahotsava programmes
- Next step
- A virtual meeting is likely in the first week of September
- Broader objective
- Promote awareness of initiatives, employment, entrepreneurship and volunteer opportunities for young Indians