Archive · 25 Dec 2025
Vijayawada, Vizag, Tirupati Embrace Quick Commerce
In 2025, cities like Vijayawada, Visakhapatnam, and Tirupati in Andhra Pradesh are seeing big changes in how people shop.
Instead of just buying groceries quickly, people are now using fast delivery services for all kinds of products.
Items like bags, sports gear, jewellery, and electronics saw huge growth.
People are spending more on premium and lifestyle products, showing that quick commerce is becoming a big part of daily life.
The top shoppers in these cities spent over Rs 3.62 lakh, Rs 5.84 lakh, and Rs 3.89 lakh respectively, buying everything from electronics to toys.
These cities are proving that even smaller cities are embracing smart and convenient shopping.
Vijayawada, Visakhapatnam, and Tirupati are seeing significant growth in non-grocery categories via quick commerce in 2025.
Bags, wallets, and accessories surged by 538% in Vijayawada and 434% in Visakhapatnam year-on-year.
Sports and fitness products jumped 495% in Vijayawada and 374% in Visakhapatnam year-on-year.
Jewellery, hair accessories, toys, and electronics also saw substantial growth in both cities.
The top Instamart users in Vijayawada, Visakhapatnam, and Tirupati spent over Rs 3.62 lakh, Rs 5.84 lakh, and Rs 3.89 lakh respectively in 2025.
- Who
- Residents of Vijayawada, Visakhapatnam, and Tirupati
- What
- Shift in consumer behavior towards premium and lifestyle products via quick commerce
- When
- 2025
- Where
- Vijayawada, Visakhapatnam, Tirupati, Andhra Pradesh
- Why
- Evolving consumer aspirations and the convenience of quick commerce
Quick Commerce Growth
Traditional Shopping
Shopping Preferences
Quick Commerce Growth
Residents are increasingly using quick commerce for a wide range of products, including premium and lifestyle items.
Traditional Shopping
Traditional shopping methods are still prevalent, especially for essentials and bulk purchases.
- Cities
- Vijayawada, Visakhapatnam, Tirupati
- Report
- How India Instamarted 2025
- Growth in Bags, Wallets, Accessories (Vijayawada)
- 538% year-on-year
- Growth in Sports and Fitness Products (Vijayawada)
- 495% year-on-year
- Growth in Jewellery and Hair Accessories (Vijayawada)
- 330% year-on-year
- Growth in Toys (Vijayawada)
- 245% year-on-year
- Growth in Electronics and Appliances (Vijayawada)
- 223% year-on-year
- Top User Spending in Vijayawada (2025)
- Rs 3.62 lakh
- Growth in Bags, Wallets, Accessories (Vizag)
- 434% year-on-year
- Growth in Sports and Fitness Products (Vizag)
- 374% year-on-year
- Growth in Jewellery and Hair Accessories (Vizag)
- 249% year-on-year
- Growth in Electronics and Appliances (Vizag)
- 161% year-on-year
- Growth in Toys (Vizag)
- 166% year-on-year
- Top User Spending in Vizag (2025)
- Rs 5.84 lakh
- Top User Spending in Tirupati (2025)
- Rs 3.89 lakh
