Sony India Targets 25% Sales Growth During Onam Festival in Kerala

Sony India is hoping to sell 25% more products in Kerala during the Onam festival.

Kerala is a big market for them, making up about 10% of their festive sales.

Last year, Sony India made over 7600 crore rupees.

They expect to sell more TVs, speakers, and cameras because people in Kerala like to buy these things during Onam.

Unlike some places, people in Kerala buy things for Onam because of the festival, not because they're waiting for deals.

They expect a lot of people to buy their products because of the offers.