Archive · 25 Dec 2025
Martha Stewart Joins Snoop Dogg as Swansea City Minority Owner
Martha Stewart, a famous American lifestyle expert, has become a part-owner of a football club called Swansea City.
She joins her friend Snoop Dogg and a famous soccer player, Luka Modric, as minority owners.
The club's main owners, Brett Cravatt and Jason Cohen, announced this news after Martha attended a game where Swansea won 2-1 against Wrexham.
Martha's investment is part of the club's plan to become more well-known and make more money.
However, the owners said they don't plan to spend a lot of money on new players soon.
The club has been under American ownership since 2016.
Martha Stewart becomes a minority owner of Swansea City FC, joining Snoop Dogg and Luka Modric.
Swansea City's majority owners, Brett Cravatt and Jason Cohen, announced the news after Stewart attended a game.
Stewart's investment aims to raise the club's global visibility and generate more revenue.
The exact size of Stewart's stake remains undisclosed, similar to Snoop Dogg and Luka Modric's investments.
The club's owners do not expect significant spending in the January transfer window.
- Who
- Martha Stewart, Snoop Dogg, Luka Modric, Brett Cravatt, Jason Cohen
- What
- Martha Stewart becomes minority owner of Swansea City FC
- When
- 2025
- Where
- Swansea, Wales
- Why
- To raise global visibility and generate more revenue
- New Owner
- Martha Stewart
- Club
- Swansea City FC
- League
- Championship
- Majority Owners
- Brett Cravatt and Jason Cohen
- Other Celebrity Investors
- Snoop Dogg, Luka Modric
- Game Attended
- Wrexham (2-1 victory)
- Investment Timing
- 2025
- Club Under American Control Since
- 2016