Archive · 8 Jan 2026
ChatGPT Traffic Drops 22% After Gemini 3 Launch
ChatGPT, a popular AI chatbot, has seen a big drop in the number of people visiting its website.
This happened after Google launched a new AI model called Gemini 3.
In the last six weeks, ChatGPT's website traffic has gone down by 22%.
This means fewer people are using ChatGPT compared to before.
On the other hand, Google's Gemini has been getting more visitors and keeping them engaged for a longer time.
Experts think this change might be because of the holiday season or because people are preferring Gemini over ChatGPT.
Other AI tools like Perplexity.ai, Grok, and DeepSeek also had a lot of visitors in December.
This shows that the AI market is changing, and people have more choices now.
Google's Gemini 3 is gaining market share rapidly due to its seamless integration with Google products, hardware advantages, and strong compliance and cloud infrastructure.
OpenAI's CEO, Sam Altman, declared a 'Code Red' to focus on improving ChatGPT's performance to stay competitive.
ChatGPT's web traffic has declined by 22% in six weeks, with weekly visitors dropping from 203 million to 158 million.
Google's Gemini 3 has seen a 28% month-over-month growth in December 2025, holding 21.5% market share.
Gemini's audience is more engaged, with a longer average visit duration of 7 minutes 20 seconds compared to ChatGPT's 6 minutes 32 seconds.
OpenAI CEO Sam Altman declared a 'Code Red' to focus on improving ChatGPT's performance, pausing monetization initiatives.
Gemini's market gains come from its ecosystem integration, hardware advantages, enterprise appeal, and continuous research breakthroughs.
- Who
- ChatGPT and Google Gemini
- What
- ChatGPT's web traffic has declined by 22% in six weeks
- When
- Since the release of Google's Gemini 3 in November 2025
- Where
- Global AI market
- Why
- Possible reasons include the holiday season slowdown, the growing popularity of Gemini, and its superior performance in reasoning, coding accuracy, and multimodal comprehension.
OpenAI
Market Share
OpenAI
OpenAI's market share declined from 87.2% to 68% in six weeks.
Google's Gemini 3 gained 21.5% market share, up from 12.9% three months prior.
User Engagement
OpenAI
ChatGPT's average visit duration is 6 minutes 32 seconds.
Gemini's average visit duration is 7 minutes 20 seconds, indicating higher engagement.
- ChatGPT Traffic Decline
- 22% in six weeks
- ChatGPT Weekly Visitors
- 158 million (down from 203 million)
- Gemini Daily Visits
- 55–60 million
- Gemini Traffic Growth
- 40% of ChatGPT’s web audience
- Gemini Visit Duration
- 7 minutes 20 seconds
- ChatGPT Visit Duration
- 6 minutes 32 seconds
- Perplexity.ai December Traffic
- 154.9 million visits
- Grok December Traffic
- 247 million visits
- DeepSeek December Traffic
- 282 million visits
- Gemini Market Share
- 21.5% (up from 12.9% three months prior)
- ChatGPT Market Share
- 68% (down from 87.2%)
- Gemini Monthly Active Users
- 650 million (up from 450 million in July)
Sources
ChatGPT loses web traffic by 22% after Gemini 3 rollout shifts AI demand
AI showdown: ChatGPT web traffic slips as Gemini’s share rises 3.3%
Wonder why OpenAI CEO Sam Altman declared ‘Code Red’ after Google Gemini 3 launch? Here is the reason
