Archive · 6 Aug 2025
Kaspersky Embeds Security to Restore Digital Trust
Cybersecurity is super important because more people are online doing things like banking and shopping.
But bad guys are using AI to trick people with things like fake apps.
Kaspersky is working to help by putting security into the apps people already use, so they don't have to be experts to be safe.
They're also helping travelers get secure data plans with their eSIM store and working to stop AI-powered scams by collecting threat data and working with local companies.
Kaspersky is embedding security solutions directly into platforms used by consumers.
Cybercrime, including phishing and malware, is increasing due to the rise of dark AI.
Digital trust is eroding, with users increasingly using separate devices for sensitive activities.
Kaspersky launched an eSIM store to offer secure and convenient data plans for travelers.
Kaspersky is combating AI-enabled cybercrime by combining global threat intelligence with region-specific data.
- Who
- Kaspersky, consumers, and cybercriminals.
- What
- Kaspersky is embedding security to protect consumers from increasing cyber threats, including AI-driven attacks.
- When
- As digital connectivity and AI advance.
- Where
- Globally, with a specific focus on India.
- Why
- To restore digital trust and protect consumers from the rising threat of cybercrime.
Consumers
Platform Providers
Security & Engagement
Consumers
Require secure and effortless digital experiences.
Platform Providers
Platforms risk losing engagement if security isn't prioritized.
- Company
- Kaspersky
- Focus
- Consumer cybersecurity
- Threats
- Phishing, malware, deepfakes, and AI-driven scams
- Solution
- Embedding security into platforms and an eSIM store
- India Impact
- ₹938 crore lost to AI-powered phishing in 5 months
