Archive · 27 Jul 2026
Centre Pushes for PSU-Made Yule Tea in Government Offices
The Indian government is asking all its ministries and departments to serve Yule Tea, a brand made by a government-owned company called Andrew Yule & Company Limited (AYCL), in their offices, canteens, and meetings.
This is to help the company, which has been struggling financially despite making high-quality teas from Assam and West Bengal.
The idea is to support a government company and create jobs in tea-growing areas, especially for SC/ST communities and women.
Some people think this is a good way to help the company, while others worry about forcing everyone to drink a specific brand of tea.
The Ministry of Heavy Industries urges other ministries to serve Yule Tea in government offices.
Andrew Yule & Company Limited (AYCL) produces premium Darjeeling, Assam, and Dooars teas.
The move aims to support a financially struggling public sector enterprise.
The initiative is expected to strengthen employment in tea-growing regions, particularly among SC/ST communities and women.
The proposal has sparked light-hearted reactions in bureaucratic circles.
- Who
- Ministry of Heavy Industries and Andrew Yule & Company Limited (AYCL)
- What
- Push for serving PSU-made Yule Tea in government offices
- When
- July 27, 2026
- Where
- Government offices, canteens, meetings, and official functions
- Why
- To support a struggling public sector enterprise and strengthen employment in tea-growing regions
Support for Government Initiative
Concerns Over Mandated Consumption
Economic Support for PSU
Support for Government Initiative
Promotes Atmanirbhar Chai and supports a struggling public sector enterprise.
Concerns Over Mandated Consumption
Raises concerns about mandating consumption of a specific product.
Employment in Tea-Growing Regions
Support for Government Initiative
Strengthens employment in tea-growing regions, particularly among SC/ST communities and women.
Concerns Over Mandated Consumption
Questions the effectiveness of such measures in addressing broader economic issues.
- Company
- Andrew Yule & Company Limited (AYCL)
- Tea Estates
- 15 across Assam and West Bengal
- Tea Varieties
- Orthodox, CTC, Green Tea, and flavoured varieties
- Ministry
- Ministry of Heavy Industries
- Recommendation Source
- Department-related Parliamentary Standing Committee on Industry