Archive · 29 Dec 2025

Naval Ravikant: Productise Yourself for Success

Naval Ravikant: Productise Yourself for Success

Naval Ravikant, a successful entrepreneur, says that to be successful, you should focus on what you naturally enjoy and are good at.

He calls this 'productising yourself.'

This means taking your unique skills and interests and using them in a way that can grow, like a product.

For example, if you love podcasting, you should do that instead of trying to write books just because it seems more prestigious.

Ravikant believes that when you do what feels like play to you but looks like work to others, you will naturally be better at it and face less competition.

He also says that using tools like technology can help you scale your unique talents.

The goal is not just to work hard but to apply leverage to what you are uniquely good at.

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