‘Natural Ozempic’ Trend Boosts Demand for Indian Psyllium Husk

Imagine a common fiber powder from India called isabgol, which people have used for a long time to help with digestion.

Now, people in the US and other Western countries are calling it a 'natural Ozempic' because they think it helps them lose weight.

They believe it makes them feel full, so they eat less, like a secret trick for feeling healthy and slim.

However, doctors say it's not exactly like the medicine Ozempic, which works differently in the body.

Psyllium mainly helps with tummy troubles and feeling satisfied after eating.

Because of this new trend, people are paying more for isabgol, even though it's an old remedy from India that is still very important for their own health.