Archive · 2 Jun 2025
IG International Focuses on Supply Chain to Meet Fruit Demand
IG International, a company that brings in fruits from other countries, is working hard to get the fruits to you faster.
Because people are buying more fruits quickly through online stores like Zepto and Blinkit, IG needs to make sure they have enough.
They are trying to grow more fruits in India, especially types that are not usually grown there.
They also want to help farmers grow more fruits and reduce the impact on the environment by bringing fruits from closer places.
IG International is prioritizing improvements in its import-side supply chain and domestic cultivation.
The company is responding to increased demand from quick-commerce platforms like Zepto and Blinkit.
IG International is working to support Indian farmers and increase fruit varieties.
India's imports of fresh produce have risen due to seasonal gaps in domestic production.
The horticulture sector in India has surpassed food grain production.
- Who
- IG International, farmers, and consumers.
- What
- IG International is focusing on improving its supply chain for imported fruits, including domestic cultivation and sustainability efforts.
- When
- Currently.
- Where
- India.
- Why
- To meet the rising demand for imported fruits driven by quick-commerce platforms.
- Focus
- Imported fruits
- Quick Commerce Players
- Zepto, Blinkit
- Fruits Cultivated
- Blueberries, dragon fruit
- Import Volume
- 900,000 tonnes
- Horticulture Output
- 355 million tonnes