Archive · 9 Aug 2025
Aamir Khan's 'Sitaare Zameen Par' Budget and Release Plans
Aamir Khan spent about Rs 122 crore on his new movie, 'Sitaare Zameen Par.'
He initially planned to release it on YouTube first, but his partner disagreed.
The movie is doing well on YouTube, but the exact numbers are secret.
Khan hopes people will pay to watch it on YouTube so he can earn his money back.
He wants to release the movie on streaming services later, but only after it's been in theaters and on YouTube for a while.
Aamir Khan revealed 'Sitaare Zameen Par' cost approximately Rs 122 crore to produce.
Khan's co-producer backed out due to Khan's YouTube-first release strategy.
The film is performing well on YouTube, exceeding expectations, but financial details are undisclosed.
Khan hopes to recoup the investment through a pay-per-view model on YouTube.
Khan is pushing for a six-month window between theatrical and OTT release.
- Who
- Aamir Khan and his co-producer.
- What
- Aamir Khan revealed the production cost of 'Sitaare Zameen Par' and discussed his distribution strategy.
- When
- No specific dates were given for YouTube or potential OTT release.
- Where
- The film is available in theaters and on YouTube.
- Why
- To maximize revenue and control the release window of the film.
OTT Platforms
Aamir Khan
Release Windows
OTT Platforms
Prefer shorter windows between theatrical and streaming releases.
Aamir Khan
Aamir Khan's strategy involves pay-per-view revenue on YouTube, wanting a longer release window.
- Movie Title
- Sitaare Zameen Par
- Production Cost
- Rs 122 crore
- YouTube Release
- Pay-per-view
- Theatrical Release
- Prior to YouTube
- OTT Release Window
- Hoping for six months after theatrical release
Sources
Aamir Khan reveals he wants to strike OTT deal for Sitaare Zameen Par after all, says three months after YouTube is ideal window
Aamir Khan reveals Sitaare Zameen Par was made on a budget of Rs 122 crore, says his partner backed out after he rejected OTT deals: ‘I had to buy them out’
