Archive · 21 Jun 2025
Fruit-Infused Skincare and Makeup Trends Rising in India
Fruits like bananas, avocados, and watermelons are now used in skincare and makeup!
Brands are adding them to products because people want natural ingredients.
Many companies, like Forest Essentials and The Body Shop, are seeing more people buy these items.
You can find these products at stores like Nykaa and Amazon Beauty.
Customers like how these fruit-based products are fun to use and help with skin concerns.
The trend shows no signs of stopping!
Fruit-infused skincare and makeup are gaining popularity with brands using them in products.
Brands like Forest Essentials and RENEE Cosmetics are incorporating fruits in their products.
The Body Shop sees strong demand for banana haircare and strawberry body care.
Ecommerce platforms like Nykaa and Amazon Beauty offer a wide range of fruit-infused products.
Consumers, especially Gen Z and millennials, are drawn to ingredient-led, sensorial products.
- Who
- Beauty brands, consumers (especially Gen Z and millennials), and ecommerce platforms.
- What
- Fruit-infused skincare and makeup products are becoming increasingly popular.
- When
- The trend is happening now, with increased demand over the past year.
- Where
- India, with products available through various retailers and ecommerce platforms.
- Why
- Consumers are drawn to products with natural ingredients and targeted benefits.
Consumers
Brands
Preference
Consumers
Desire for natural ingredients.
Brands
Emphasis on product performance and purity
- Key Ingredients
- Banana, avocado, watermelon, papaya, and more
- Popular Brands
- Forest Essentials, RENEE Cosmetics, The Body Shop, Kama Ayurveda
- Target Audience
- Consumers, especially Gen Z and Millennials
- Product Types
- Skincare, makeup, haircare
- Retailers
- Nykaa, Amazon Beauty, Flipkart, Kindlife