Archive · 6 Aug 2025
RuPay and BookMyShow Partner to Enhance Entertainment in India
Imagine a company called BookMyShow that helps you buy tickets for cool events like concerts and shows.
Now, they've teamed up with RuPay, a card payment network.
If you have a RuPay card, you'll get special perks like early access to buy tickets, exclusive areas at events, and faster entry.
This is like getting a VIP pass!
RuPay also wants to be more than just a payment option, but make experiences easier.
It's a way for RuPay to connect with younger people who like entertainment.
BookMyShow hopes it will make going to events even more fun and easier.
BookMyShow partners with RuPay for a year-long collaboration.
RuPay cardholders get exclusive access to events like Sunburn 2025 and Lollapalooza India 2026.
Benefits include early pre-sale access, exclusive zones, and fast-lane entry.
RuPay will have on-ground experiential spaces for brand engagement.
The partnership aims to enhance payment and entertainment experiences for consumers.
- Who
- BookMyShow, RuPay, and consumers.
- What
- BookMyShow and RuPay have entered a year-long partnership.
- When
- The partnership began recently and will last for a year.
- Where
- The partnership is for events across India, digitally and on-ground.
- Why
- To enhance entertainment experiences and payment options, especially for younger consumers.
- Partnership
- BookMyShow and RuPay
- Duration
- Year-long
- Key Events
- Sunburn 2025, Lollapalooza India 2026, Bandland 2026
- Benefits
- Early pre-sale access, exclusive ticketing zones, fast-lane entry
- Companies Involved
- BookMyShow (Bigtree Entertainment Pvt. Ltd.) and RuPay (NPCI)