Adani Group Seeks Media Strategy Overhaul

The Adani Group, a big company in India, is looking for a new media agency to handle all its advertising.

They want one agency to manage everything, like ads in newspapers, on the internet, on social media, and even with famous people.

Right now, their ads are done separately, and they want to bring everything together.

They plan to spend a lot of money, especially on digital ads, to reach more people.

They also want to use influencers to promote their businesses like electricity and airports.

The new plan will help them grow and show how they are using technology and being good for the environment.