Archive · 26 Sep 2025
Wingify Shifts Focus to Enterprises, Aims for 50% Revenue
Wingify, a company that helps businesses improve their websites, is now focusing on selling to big companies.
They want half of their money to come from these big clients by 2027.
They're changing how they sell and hiring more people around the world to help with this.
Right now, most of their money comes from smaller businesses.
A big investment from Everstone Capital is helping them grow.
The company's main product helps with website testing and analytics, and they want to get bigger deals with bigger customers.
Wingify, a bootstrapped SaaS startup, is prioritizing enterprise sales.
The company aims for 50% of its revenue to come from enterprise clients by 2027.
Wingify's sales development team has grown significantly in the last year.
The company is shifting its sales strategy from product-led to sales-focused.
Everstone Capital acquired a majority stake in Wingify earlier this year.
- Who
- Wingify, a SaaS startup.
- What
- Is shifting its focus to enterprise sales and aiming for 50% revenue from large businesses by 2027.
- When
- The company is in the process of shifting its sales strategy.
- Where
- Globally, with a significant presence in the US and Europe.
- Why
- To secure larger deals and build a larger customer base, and because its products are ready.
- Company
- Wingify
- Main Product
- VWO Platform
- Current Revenue Split
- 75% SMBs, 25% Enterprise
- Target Revenue Split (2027)
- 50% Enterprise
- Focus
- Enterprise Sales
- Recent Investment
- Everstone Capital acquired a majority stake for $200 million