Archive · 25 Nov 2025
ITV Documentary on Israel's War Drops on YouTube
A documentary called 'Breaking Ranks: Inside Israel’s War' was made by a company called Zandland and first shown on ITV.
Instead of selling it to other TV channels or streaming services, Zandland put it on YouTube.
They did this to build their brand and reach more people directly.
The documentary features Israeli soldiers talking about their experiences in the war in Gaza.
Even though some people were nervous about showing the film at first, many have shown interest after it was released.
Zandland hopes to make money through ads, partnerships, and licensing, rather than just selling the film to TV channels.
They believe it's important to share these stories and make journalism sustainable.
The documentary 'Breaking Ranks: Inside Israel’s War' was produced by Zandland and initially broadcast on ITV on November 10.
Zandland bypassed traditional distribution models and made the documentary available on YouTube to build their brand and audience.
The documentary features testimony from IDF whistleblowers, which generated significant media attention.
Despite initial buyer nervousness, multiple channels have shown interest in acquiring the film after its release.
Zandland aims to monetize the documentary through AdSense, branded partnerships, integrations, and licensing, rather than relying solely on traditional licensing fees.
- Who
- Zandland, the producer behind the documentary, and ITV, the original broadcaster.
- What
- The documentary 'Breaking Ranks: Inside Israel’s War' has been made available on YouTube, bypassing traditional distribution models.
- When
- The documentary was initially broadcast on ITV on November 10.
- Where
- The documentary is available on YouTube, and discussions are ongoing with potential buyers for international distribution.
- Why
- Zandland aims to build an online community and brand presence, and to make journalism commercially viable, rather than relying solely on traditional licensing fees.
- Documentary Title
- Breaking Ranks: Inside Israel’s War
- Producer
- Zandland
- Original Broadcaster
- ITV
- YouTube Availability
- Yes
- Primary Goal
- Building Zandland brand and audience
- Monetization Strategy
- AdSense, branded partnerships, integrations, licensing
- Initial Broadcast Date
- November 10
- Producer's Motivation
- Bringing truth and important stories to the public