Archive · 11 Oct 2026
Adani Cement Creates Maa Durga Tribute With 15,000 Bags
Adani Cement arranged 15,000 cement bags to make a large picture of Maa Durga.
The picture was made at the company’s Kymore plant in Madhya Pradesh.
It covered an area 70 feet by 70 feet.
The bags represented cement from Ambuja Cement and ACC.
Workers spent 12,600 hours putting the bags in place.
From the ground, people could see separate bags, but a camera from above revealed the full picture.
The campaign is called “Jahan Vishwas, Wahan Shakti.”
It brings together Ambuja Cements’ message of strength and ACC’s message of trust.
Adani Cement created an aerial image of Maa Durga at its Kymore plant in Madhya Pradesh for its Navratri and Durga Puja 2026 campaign.
The installation covered a 70-by-70-foot area and used 15,000 bags of Ambuja Cement and ACC.
The bags represented 750 tonnes of cement, and the project involved 12,600 man-hours of collective effort.
An aerial camera reveal shows the bags forming Maa Durga’s crown, eyes, ten arms and flowing form.
The campaign, “Jahan Vishwas, Wahan Shakti,” links Ambuja Cements’ strength theme with ACC’s trust theme.
- Who
- Adani Cement, using bags from Ambuja Cement and ACC.
- What
- A 70-by-70-foot aerial image of Maa Durga made with 15,000 cement bags.
- When
- Sunday, as part of the Navratri and Durga Puja 2026 campaign.
- Where
- Adani Cement’s Kymore plant in Madhya Pradesh, India.
- Why
- To unite the brands’ themes of strength and trust in a festive tribute to faith and tradition.
Campaign framing
Reported details
First-of-its-kind claim
Campaign framing
One article describes Adani Cement as the first and only cement company to create this kind of aerial tribute.
Reported details
The other article reports the installation and its scale but does not make or verify a first-and-only claim.
- Campaign
- Jahan Vishwas, Wahan Shakti
- Installation area
- 70 ft × 70 ft
- Cement bags
- 15,000
- Cement represented
- 750 tonnes
- Collective effort
- 12,600 man-hours
- Location
- Kymore plant, Madhya Pradesh
- Campaign occasion
- Navratri and Durga Puja 2026
