Archive · 15 Sep 2025
Orient Electric Launches Next-Gen Energy-Saving BLDC Fans
Orient Electric has released new ceiling fans that use less electricity.
These fans are called BLDC fans and come in many colors and styles.
They are designed to be quiet and can be controlled with your voice.
They save up to half the electricity compared to older fans.
The company is also using popular people to promote these new fans, like MS Dhoni and Kusha Kapila.
Orient Electric launched a new range of BLDC ceiling fans.
The fans offer whisper-quiet performance and smart voice control.
Available in over 40 colors and finishes.
The fans provide up to 50% energy savings.
Orient Electric is targeting style-conscious consumers.
- Who
- Orient Electric, Consumers
- What
- Launch of a new BLDC ceiling fan range
- When
- Ongoing
- Where
- India
- Why
- To cater to consumer demand for energy-efficient, stylish products
Current Market Trends
Orient Electric's Response
Consumer Preferences
Current Market Trends
Consumers increasingly want products reflecting their identity and style.
Orient Electric's Response
Orient Electric is responding with stylish designs, smart features, and varied color options.
Energy Conservation
Current Market Trends
Government is promoting energy conservation efforts.
Orient Electric's Response
Orient Electric is prioritizing energy efficiency by offering BLDC fans with significant savings.
- Company
- Orient Electric Limited
- Product
- Next-Gen BLDC Ceiling Fan Range
- Key Feature
- Smart voice control
- Energy Savings
- Up to 50%
- Color Options
- 40+ colors
- Campaign Ambassadors
- MS Dhoni & Kusha Kapila
- Availability
- Leading retail outlets and online platforms across India
