Joel Vieten’s NYC OOTD Video Viral

Joel Vieten, a German model and content creator, went viral after a group of strangers unexpectedly joined his outfit-of-the-day (OOTD) video on the streets of New York City.

The TikTok clip, shared on 10 November, quickly delighted viewers worldwide.

In the video, Vieten shows off his outfit, which includes a sweater, shirt and tie, a sports coat, and jeans.

As he backs up from the camera, lip-syncing to Kanye West’s 'All Fall Down,' two men suddenly appear and join him.

A third man, wearing a gray coat and holding a cell phone, also walks by, mouthing the lyrics and acknowledging the camera.

Vieten captioned the TikTok, highlighting the spontaneous nature of the moment.

Viewers responded with joy, calling the video 'hopecore' and praising it as a perfect example of New York’s friendly energy.

The video became so popular that Vieten later posted a follow-up video featuring his friend, now nicknamed the 'phone guy.'

In this second TikTok, the pair recreated the fun vibe from the original, even wearing the same outfits.

Vieten began creating content full-time after leaving his previous work as a real estate agent and photographer.

He emphasizes positivity, encourages authenticity, and ignores online negativity, inspiring others to do the same.