Archive · 14 Sep 2025
ChatGPT Expands in India with Billboards and Subscription
ChatGPT, the AI app, is trying to get more popular in India!
They've put up ads on billboards in big cities like Mumbai and Delhi.
These ads show how ChatGPT can help with everyday things, like planning meals or finding a job.
To make it easier for people to use, they also launched a cheaper subscription plan just for India.
This shows that the company thinks India is a very important market because many people are already using ChatGPT there.
ChatGPT launched billboards across multiple Indian cities.
Billboards feature prompts for using ChatGPT in daily life.
OpenAI introduced a cheaper ChatGPT subscription tier (ChatGPT Go) for India.
The user base in India is growing and is comparable to that of the US.
The expansion signals the importance of India as a key market for AI.
- Who
- OpenAI (ChatGPT)
- What
- Launched an ad campaign and a new subscription tier in India.
- When
- Campaign launched recently; new subscription launched last month. Sam Altman visited India in February.
- Where
- Billboards in Mumbai, Chennai, Jaipur, Delhi, and Bengaluru.
- Why
- India has a rapidly growing ChatGPT user base and represents billions of potential users.
- Campaign Locations
- Mumbai, Chennai, Jaipur, Delhi, Bengaluru
- Subscription Tier
- ChatGPT Go
- Subscription Price
- ₹399/month
- India User Base
- Growing rapidly, rivalling US