1 hr ago
Apple Reportedly Plans Major Redesigns for Stores Worldwide
Apple may give many of its stores a new look.
The changes are meant to make stores easier and more comfortable for customers.
Genius Bars, where people get technical help, could become larger and more visible.
They may use wood and have counters at two different heights.
Stores may also add special areas for picking up online orders.
Classes and demonstrations called Today at Apple could get better seating and equipment storage.
Apple might remove some video walls to make room for the redesigned Genius Bars.
In India, Apple has opened six stores and may open another one in Hyderabad.
Apple reportedly plans to redesign its retail stores with a more modern, customer-focused layout.
Larger Genius Bars may feature wood finishes, two counter heights, storage drawers, and product posters.
Dedicated pickup zones could be added to Avenue sections for customers collecting online orders.
Today at Apple areas may receive equipment storage, permanent instructor tables, and customer seating.
Apple has opened six stores in India and may next expand to Hyderabad.
- Who
- Apple and its retail-store teams, with design details attributed to a report by Mark Gurman.
- What
- Apple is reportedly planning a major redesign of its retail stores, including Genius Bars, pickup zones, and Today at Apple areas.
- Where
- Apple Stores across nations; in India, existing stores include locations in Delhi, Noida, Mumbai, and Bangalore, with Hyderabad reportedly being considered next.
- When
- The report does not specify a timeline for the redesign or new store openings.
- Why
- To create a more modern, customer-focused experience and make technical support and customer service more visible.
Key facts
- Reported redesign scope
- Apple retail stores across nations
- Genius Bar changes
- Larger bars with wood finishes, two counter heights, storage drawers, and product posters
- Online order pickup
- Dedicated zones may be added within wooden Avenue sections
- Today at Apple
- Possible additions include equipment storage, a permanent instructor table, and customer seating
- Video walls
- They may be removed or repurposed for Genius Bar space
- India presence
- Apple has opened six stores across major cities
- Potential next Indian location
- Hyderabad
Quotes
Mark Gurman
Technology journalist cited in the report discussing the proposed Genius Bar design
“The design resembles the Genius Bars of the past but with an all-wood look. There will be two counter heights for accessibility, while the wall behind the bar will include storage drawers and large posters highlighting new products”
businesstoday.in
Sources
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