Archive · 8 Oct 2026
Vijay Deverakonda Calls Online Backlash ‘Manufactured Hate’
Vijay Deverakonda spoke about negative comments at an event for his film Ranabaali.
He said he does not want to change who he is just because people criticize him.
He believes some negative posts are repeated by coordinated groups rather than representing many people's independent opinions.
He said some people may use many accounts to spread the same message.
He also said that actors and politicians can face this kind of activity.
Deverakonda said it took him seven years to understand what he believes is happening.
He said seeing it as a system helped him stop taking it personally.
He warned that AI bots might eventually do this work instead.
The article also says criticism of him grew after Arjun Reddy and continued after Liger.
At the Ranabaali trailer launch, Vijay Deverakonda said he would not change his personality because of online criticism.
He described repeated negative posts about his work as coordinated and “manufactured,” not necessarily organic audience opinion.
Deverakonda claimed some people operate 20 to 50 accounts and repeat similar content across social media.
He said it took him about seven years in the film industry to recognize what he views as a system behind the hostility.
He said online campaigners may eventually be replaced by AI bots, which he expects to do the same work faster and more cheaply.
- Who
- Actor Vijay Deverakonda.
- What
- He spoke about online criticism, calling it “manufactured” and saying he would not change himself in response.
- When
- At the Ranabaali trailer launch; no date is stated.
- Where
- At the Ranabaali trailer launch; the location is not stated.
- Why
- He said repeated, similar online posts led him to believe some hostility is coordinated rather than genuine independent audience reaction.
Deverakonda’s interpretation
Alternative interpretation
What online criticism represents
Deverakonda’s interpretation
Deverakonda said repeated, similar posts are manufactured by a small group using multiple accounts.
Alternative interpretation
The article does not include responses from the people he criticizes or evidence independently establishing whether the posts are coordinated; it notes that his work has also faced criticism.
How he should respond
Deverakonda’s interpretation
Deverakonda said he should not stop pursuing his goals or change his personality because of the hostility.
Alternative interpretation
The article describes criticism of his confidence and public manner, but provides no direct opposing comments on how he should respond.
- Event
- Ranabaali trailer launch
- Actor
- Vijay Deverakonda
- Description of hostility
- Deverakonda called it “manufactured”
- Accounts cited
- He said some individuals operate 20 to 50 accounts
- Time to recognize the pattern
- About seven years in the industry, according to Deverakonda
- Examples of earlier projects
- Pelli Choopulu, Arjun Reddy and Liger
- AI
- He said AI bots may eventually do the same work faster and more cheaply