Archive · 21 Jan 2026
Dr. Ashvini Jakhar Redefining India's Supply Chains
Dr. Ashvini Jakhar, who used to work in the Navy and then in consulting, started a company called Prozo.
Prozo helps big companies and growing brands manage their supply chains better.
Before Prozo, companies had to use different providers for warehousing, transport, and technology, which made things complicated.
Prozo brings all these services together under one system.
This helps brands scale quickly without needing long-term infrastructure.
Dr. Jakhar says that supply chains need to be designed for speed and flexibility because customer expectations are changing.
He believes the future of supply chains is omni-channel, hyperlocal, and pay-per-use.
This means companies can serve customers faster and more efficiently.
Dr. Ashvini Jakhar's background in the Navy and consulting shaped his leadership approach at Prozo.
Prozo integrates warehousing, logistics, and technology under a single operating system.
The company manages end-to-end fulfillment for brands across multiple channels.
Prozo's pay-per-use model allows brands to scale nationally without long-term infrastructure commitments.
Dr. Jakhar emphasizes the need for supply chains to be designed for speed and flexibility to meet changing customer expectations.
- Who
- Dr. Ashvini Jakhar, Founder & CEO of Prozo
- What
- Redefining supply chains in India with integrated, data-led fulfilment
- When
- Present
- Where
- India
- Why
- To address structural gaps in the supply chain and manage demand volatility
- Founder & CEO
- Dr. Ashvini Jakhar
- Company
- Prozo
- Employees
- 5,000
- Warehousing Space
- 3 million square feet
- Cities
- 20
- Model
- Pay-per-use