Archive · 22 Sep 2025
Amazon Prime Trial Begins Over Alleged Deceptive Practices
The FTC is suing Amazon because they think Amazon tricked people into signing up for Prime.
They say Amazon made it tricky to cancel, like a maze.
Amazon says they did nothing wrong.
A judge and jury will decide if Amazon broke any rules and if they tricked people.
If they lose, they might have to change how they do things and pay money.
The FTC sued Amazon in 2023 over its Prime subscription practices.
The FTC alleges Amazon used 'misleading designs' to enroll customers.
The FTC claims Amazon created a complex cancellation process.
Amazon denies the allegations and maintains that they put customers first.
The trial is expected to last approximately one month.
- Who
- Federal Trade Commission (FTC) and Amazon
- What
- Trial over alleged deceptive practices regarding Amazon Prime sign-ups and cancellations.
- When
- Jury selection begins Monday, opening arguments Tuesday.
- Where
- Courtroom
- Why
- The FTC alleges Amazon used 'dark patterns' and complex processes to make it difficult to cancel Prime.
FTC's Perspective
Amazon's Perspective
Subscription Practices
FTC's Perspective
Amazon used 'dark patterns' and complex processes to trick people into signing up for and to make it difficult to cancel Prime, violating consumer-protection laws.
Amazon's Perspective
Amazon's practices have always been transparent and straightforward, and the company did nothing wrong. They put customers first.
- Company
- Amazon
- Service
- Amazon Prime
- Plaintiff
- Federal Trade Commission (FTC)
- Allegations
- Deceptive sign-up and cancellation practices
- Membership Cost
- $14.99/month or $139/year
- Estimated Subscribers
- 197 million (as of March 2025)
