Ananya Panday Becomes Sought-After Brand Endorser

Ananya Panday, a Bollywood actor, is becoming a popular choice for brands, especially with the younger Gen Z audience.

She's now the face of Chanel in India.

She has many brand deals, and she's earning a lot of money.

Unlike older stars, brands want to work with younger people who use social media a lot and connect with fans.

Ananya's brand value is expected to keep growing.

She is expected to make a 40% jump in brand value for the year.

Other young celebrities are also high in demand.

Some say that established celebrities are becoming less relevant.