Archive · 25 Jul 2025
PGI India's Platinum Meet in Kochi Drives Jewellery Sales
Imagine a big meeting where companies that sell platinum jewelry get together.
They showed off new designs and planned how to sell more jewelry, especially for weddings and holidays.
The goal is to make platinum the most popular choice for jewelry in India.
They discussed new ideas and how to help stores sell more platinum jewelry to people who like modern styles.
The meeting showed that people are excited about platinum jewelry and that the industry is growing.
The meeting's organizers want to help partners succeed by offering consumers true value with platinum.
PGI India concluded its annual Platinum Buyer-Seller Meet (BSM) in Kochi, bringing together industry voices.
The event aimed to maximize platinum's business potential, especially for the upcoming festive and wedding season.
The BSM hosted 60 retailers and 14 manufacturers, showcasing new collections and sharing best practices.
PGI India's goal is to position platinum as the metal of choice for modern Indian consumers through innovation.
The event reaffirmed PGI India’s commitment to unlocking platinum jewellery’s full potential.
- Who
- Platinum jewellery manufacturers and retailers, and PGI India.
- What
- Platinum Guild International (PGI) India's annual Platinum Buyer-Seller Meet (BSM).
- When
- July 2025 (as per the article's reference to the 2025 edition).
- Where
- Kochi, Kerala, India.
- Why
- To maximize platinum’s business potential and highlight its value proposition, particularly for upcoming seasons.
PGI India's Perspective
Industry Partners
Marketing Innovations
PGI India's Perspective
Focus on consistent category growth.
Industry Partners
Not applicable
- Event
- Platinum Buyer-Seller Meet (BSM)
- Location
- Kochi, India
- Attendees
- 60 retailers, 14 manufacturers
- Host
- Platinum Guild International (PGI) India
- Focus
- Platinum Jewellery Market
- Brands Showcased
- Platinum Love Bands, Platinum Evara, Men of Platinum
- Purity Assurance
- Pt950