Archive · 23 Sep 2026
Asian Games, India-Japan Matches Fuel Sports Searches in India
Google looked at what sports topics people in India were searching for on September 23.
The biggest search was for Ibrahim Takahashi, a Japanese cricketer.
He played against India in a short rain-affected match.
India won that match by only two runs.
People also searched for India versus Japan because Japan played India in badminton at the Asian Games.
India won that badminton match 3-0 and guaranteed a medal.
Searches for the Asian Games increased because many Indian athletes were competing.
“Nations League” also became popular because international matches were taking place.
“ibrahim takahashi” exceeded 100,000 searches in India and rose 700% on September 23.
“asian games men” and “India vs Japan” each exceeded 20,000 searches and rose 1,000%.
Japan international Ibrahim Takahashi took one wicket as India beat Japan by two runs in a rain-shortened T20I.
India’s men’s badminton team beat Japan 3-0 at the Asian Games, securing a medal.
“nations league” exceeded 10,000 searches and rose 700% amid international matches and Asian Games activity.
- Who
- Indian sports search users, Ibrahim Takahashi, and Indian and Japanese athletes.
- What
- Sports searches surged for the Asian Games, India-Japan contests, Takahashi, and the Nations League.
- When
- The Google Trends snapshot was captured at 11:54 a.m. on September 23; the India-Japan cricket match took place on September 22.
- Where
- The searches were measured in India; the cricket match was played in Sano, and the Asian Games are being held in Japan.
- Why
- The searches followed India-Japan cricket and badminton matches, Takahashi’s performance, the Asian Games schedule, and Nations League fixtures.
- Largest search spike
- “ibrahim takahashi” exceeded 100,000 searches and rose 700%.
- Asian Games search
- “asian games men” exceeded 20,000 searches and rose 1,000%.
- India-Japan search
- “India vs Japan” exceeded 20,000 searches and rose 1,000%.
- Nations League search
- “nations league” exceeded 10,000 searches and rose 700%.
- Cricket result
- India beat Japan by two runs in a rain-shortened five-over match.
- Badminton result
- India beat Japan 3-0 in the Asian Games men’s team quarter-final and secured a medal.
- Asian Games dates
- The Aichi-Nagoya Asian Games are being held from September 19 to October 4.