Archive · 23 Aug 2025

Starbucks Expands Wellness Strategy with New Drinks

Starbucks Expands Wellness Strategy with New Drinks

Starbucks is trying to attract people who care about health.

They're testing new drinks with things like coconut water and have already changed some menu items.

The new boss, Brian Niccol, is making wellness a big part of his plan to improve Starbucks.

This plan also focuses on improving the cafes.

Experts think these changes could make Starbucks more money.

This is happening because more people want healthy options, especially younger people.

However, it is not yet sure how well this new strategy will do.

Sources