Archive · 28 Nov 2025
Delhi HC Protects Ajay Devgn from Deepfakes
Ajay Devgn, a famous actor, went to the Delhi High Court to protect his name and image from being used without permission.
The court said that websites and social media platforms should remove fake videos and other content that use his name without permission.
These include deepfake videos, unauthorised merchandise, and AI-generated content.
Devgn is also asking for rules to stop his content from being used to train AI models.
Meanwhile, the Indian government has introduced new data protection rules that give the government more power to access personal data without telling the users.
Some people are worried that these rules might make it harder for journalists and startups to do their work.
Delhi High Court ordered the removal of deepfakes and unauthorised content featuring Ajay Devgn.
Devgn seeks protection for his personality and publicity rights, including variants of his name.
He wants safeguards to prevent his content from being used to train AI models.
Unauthorised platforms and merchandise using his name and image have been flagged.
The court indicated it will pass orders regarding social media intermediaries' responsibilities.
- Who
- Actor Ajay Devgn and the Indian government
- What
- Delhi High Court ordered the takedown of deepfakes and unauthorised content using Devgn's name and likeness, while the government notified new data protection rules
- When
- Thursday (specific date not mentioned)
- Where
- Delhi High Court, India
- Why
- To protect Devgn's personality and publicity rights from misuse and harm to his reputation, and to enhance state control over personal data
Privacy Advocates
Government
Data Protection Rules
Privacy Advocates
The new rules impose heavy burdens on journalists, startups, and consumers, threatening transparency and innovation.
Government
The rules grant the government sweeping powers to access personal data without user notification, enhancing state control.
- Actor
- Ajay Devgn
- Court
- Delhi High Court
- Content Type
- Deepfakes, unauthorised merchandise, AI-generated content
- Platforms Involved
- YouTube, Facebook, e-commerce platforms
- Protection Sought
- Personality and publicity rights, safeguards against AI training
- Judge
- Justice Manmeet Pritam Singh Arora
- Other Celebrities
- Aishwarya Rai Bachchan, Abhishek Bachchan, Karan Johar, Kumar Sanu
- Data Protection Rules
- Digital Personal Data Protection Rules, 2025
- Media Watchdogs
- DIGIPUB, Editors Guild of India
- RTI Framework
- Diluted public-interest override
Sources
Actor Ajay Devgn gets court relief: Delhi HC orders takedown of deepfakes, objectionable content
Deterring Digital Doppelgangers: Delhi HC Protects Ajay Devgn’s Personality Rights Against Deepfakes & Misuse
Ajay Devgn Gets Relief From Delhi High Court Against AI Deepfakes And Misuse
