Archive · 26 Sep 2025
Snapchat Announces Growth in Indian Creator Ecosystem
Snapchat is growing in India!
People are watching twice as much content as they were two years ago.
The number of popular creators has increased by one and a half times.
Short videos, called Spotlight, have grown a lot.
Snapchat hosted an event in Delhi to support creators, teaching them how to tell stories and make money.
They also discussed ways to help creators grow.
Snapchat announced growth in India's creator ecosystem.
Total time spent watching content on the platform doubled in India over two years.
The number of Snap Stars in India increased by 1.5 times in the past two years.
Content posted to Spotlight grew over 4 times year-over-year.
Snapchat hosted Creator Connect in Delhi for creators and industry stakeholders.
- Who
- Snapchat and Indian Creators
- What
- Snapchat announced growth in its creator ecosystem in India.
- When
- Friday
- Where
- India, Delhi
- Why
- To highlight growth of the creator ecosystem and support creators.
- Event
- Snapchat Creator Connect
- Location
- Delhi
- Content Watch Time Increase
- 2x in 2 years
- Snap Star Growth
- 1.5x in 2 years
- Spotlight Content Increase
- 4x year-over-year
Sources
Delhi Creator Connect: Snapchat sees 2x content viewership and 1.5x creator growth in India
Snapchat gaining strong traction across India’s vibrant creator ecosystem
India one of Snapchat's fastest growing creator markets with 4x growth in Spotlight posts
