Archive · 26 Jun 2025
Ather To Launch Affordable Electric Scooter Platform in August
Ather Energy is making cheaper electric scooters!
They're creating a new platform called EL, and they'll show off some concept scooters based on it in August 2025.
This will allow them to sell scooters that cost less than 1 lakh rupees, which will open the door to many more people.
Along with the new scooters, they'll have updated software and a new fast charging system at the event, aiming to improve both the scooters and user experience.
Ather Energy will launch a new affordable electric scooter platform called EL.
Multiple concept scooters based on the EL platform will debut in August 2025.
The move allows Ather to enter the under-Rs 1 lakh price segment.
Ather will showcase its next generation software suite, Ather Stack 7.0.
A new fast charging system will be revealed, along with enhanced connectivity.
- Who
- Ather Energy
- What
- Ather Energy is launching a new electric scooter platform, the EL platform.
- When
- The new platform will be revealed in August 2025 at Ather's Community Day event.
- Where
- N/A
- Why
- To enter the under-Rs 1 lakh price segment and provide more affordable options.
- Company
- Ather Energy
- Platform Name
- EL
- Event
- Community Day
- Event Date
- August 2025
- Target Price Segment
- Under-Rs 1 lakh
- Software Suite
- Ather Stack 7.0