Indian FMCG Companies Shift Focus to Premium Products

Many companies that make everyday products (FMCG) are now selling more expensive, nicer versions of their goods.

This is because more people in India have money and want to buy better quality items.

These companies are selling them online through apps where things get delivered very quickly, and the companies think they can make a lot more money this way.

Even Flipkart, a big online store, is creating a new section for fancy foods from other countries.

It's like people are moving from regular to special things.