Archive · 2 Oct 2026
Bombay High Court Protects Samantha Ruth Prabhu From Deepfakes
Samantha Ruth Prabhu asked the court to stop people from misusing her identity online.
She said her photos, videos, voice and other personal features were being used without permission.
Some of the material was allegedly made or changed with artificial intelligence.
The Bombay High Court ordered online platforms to remove the identified content for now.
It also stopped people from sharing similar objectionable material.
The judge said Samantha’s personality and publicity rights are protected.
The case includes technology companies, social media platforms and government authorities.
This is an interim order, so the larger case will continue.
The Bombay High Court ordered platforms to remove unauthorised content using Samantha Ruth Prabhu’s name, image, voice or likeness.
The interim order covers AI-generated deepfakes, morphed photographs, obscene videos, audio clips and interactive AI chatbots.
Justice Madhav Jamdar said the alleged misuse prima facie violated Prabhu’s personality, publicity and moral rights.
The court linked her protections to privacy, personal liberty, human dignity and freedom of speech and expression.
The suit names 18 defendants, including technology companies, social media platforms, AI developers, digital organisations and government authorities.
- Who
- Actor Samantha Ruth Prabhu and the Bombay High Court, with Justice Madhav Jamdar issuing the interim order.
- What
- The court directed online platforms to remove unauthorised content and AI-generated deepfakes using Prabhu’s identity.
- When
- Thursday, October 1, 2026, according to the report.
- Where
- The Bombay High Court in Mumbai, concerning content circulated on websites, social media platforms and AI-based services.
- Why
- Prabhu sought protection after alleging that her name, photographs, voice and likeness were being misused in manipulated and objectionable content.
- Court
- Bombay High Court
- Judge
- Justice Madhav Jamdar
- Order
- Interim directions to remove identified unauthorised and objectionable content
- Content covered
- Deepfakes, morphed images, obscene videos, audio clips and interactive AI chatbots
- Rights cited
- Personality, publicity and moral rights, along with constitutional protections for privacy, personal liberty, human dignity and freedom of speech
- Defendants
- The suit names 18 defendants, including technology companies, platforms, AI developers, digital organisations and government authorities
- Government respondents
- Ministry of Electronics and Information Technology and Department of Telecommunications
Sources
Samantha Ruth Prabhu gets court protection after AI deepfakes allegedly misuse her identity
Bombay HC directs removal of deepfakes, unauthorised content of actress Samantha Ruth Prabhu - Telegraph India