Archive · 27 Jul 2026
Regal Jewellers Expands to Tamil Nadu
Regal Jewellers, a big jewelry company from South India, is opening its first store in Tamil Nadu on 31st July in Chennai.
They have chosen actors Vijay Sethupathi and Simran as their brand ambassadors for the new campaign called 'Indha Maatram...
Adhu Nalladhu Dhaane?'.
This campaign wants to show people that buying jewelry directly from the maker can be cheaper and better.
The company plans to create over 2,000 jobs in Tamil Nadu and open more stores in the future.
They are known for their good quality and fair prices.
Regal Jewellers opens its first store in Tamil Nadu on 31st July in Chennai.
Vijay Sethupathi and Simran are named brand ambassadors for the new campaign.
The campaign 'Indha Maatram... Adhu Nalladhu Dhaane?' promotes buying jewelry directly from the manufacturer.
Regal Jewellers plans to create over 2,000 jobs in Tamil Nadu.
The company aims to open more stores in Tamil Nadu and Puducherry in the future.
- Who
- Regal Jewellers, Vijay Sethupathi, Simran
- What
- Expansion into Tamil Nadu with a new store and campaign
- When
- 31st July
- Where
- T. Nagar, Chennai, Tamil Nadu
- Why
- To change customers' perception about buying gold jewellery and provide direct-to-manufacturer pricing
Pro-Expansion View
Skeptical View
Job Creation
Pro-Expansion View
Regal Jewellers plans to create over 2,000 jobs in Tamil Nadu, offering training and competitive salaries.
Skeptical View
Some may question the sustainability of job creation and the long-term impact on local employment.
- Company
- Regal Jewellers
- Founded
- 1975
- First Store in Tamil Nadu
- T. Nagar, Chennai
- Opening Date
- 31st July
- Brand Ambassadors
- Vijay Sethupathi and Simran
- Campaign
- Indha Maatram... Adhu Nalladhu Dhaane?
- Job Opportunities
- Over 2,000