Archive · 18 Nov 2025
Reddit's Potential for Comics: Authentic's Logan Potter and Allen McRae Share Strategies
In the future, Reddit is a great place for comedians to find and connect with fans.
Two managers from Authentic Talent & Literary Management talk about how the comedy world is changing and how comics can make money online.
They also explain how managers can help comics in today's world.
Reddit's niche communities make it a smart place for comics to connect with audiences in 2025
Authentic Talent & Literary Management's Allen McRae and Logan Potter discuss the changing comedy landscape
Traditional paths for comics have crumbled, requiring more creativity and entrepreneurial thinking
Online opportunities, like branded content and YouTube series, offer financial freedom for comics
Potter and McRae advise comics on navigating the 'Big 3' platforms: Instagram, TikTok, and YouTube
- Who
- Allen McRae and Logan Potter of Authentic Talent & Literary Management
- What
- Discuss strategies for comics to succeed online, focusing on Reddit
- When
- In the future (2025)
- Where
- Online, specifically on Reddit
- Why
- To help comics connect with niche audiences and grow their careers
Traditional Stand-ups
Digital-first Talent
Fear of losing spots and spotlight
Traditional Stand-ups
Skeptical of digital-first talent
Digital-first Talent
Sees online presence as opportunity
- Platform
- Authentic's Role
- Managers for comics
- Traditional Paths
- Crumbled for comics
- Online Opportunities
- Branded content, YouTube series, etc.
- Big 3 Platforms
- Instagram, TikTok, YouTube