Archive · 19 Jun 2025
Visual Effects Veteran Ed Ulbrich Joins AI Company Moonvalley
Imagine a super-smart computer that can make videos!
Ed Ulbrich, who helped make the cool effects in movies like 'Titanic', is now helping Moonvalley, a company that creates these video-making computers.
He wants more people in Hollywood to use this new technology.
He thinks it's like when computers first made special effects in movies, which created lots of new jobs.
Moonvalley is careful to use only videos they have permission to use, unlike some other companies.
Ulbrich used to work at a company that helped make actors look younger in a movie.
Ed Ulbrich, a visual effects veteran, joined AI company Moonvalley.
Ulbrich will lead strategic growth and partnerships and promote the adoption of Moonvalley's technology.
He sees parallels between generative AI and the rise of CGI in film.
Moonvalley uses licensed data to train its AI video model, Marey, and respects copyright.
Ulbrich previously worked at Metaphysic and held senior roles at Deluxe and Digital Domain.
- Who
- Ed Ulbrich, Moonvalley, and AI companies.
- What
- Ed Ulbrich, a visual effects veteran, joined AI company Moonvalley as head of strategic growth and partnerships.
- When
- Not explicitly mentioned, but it's a recent move.
- Where
- Hollywood, focusing on AI technology.
- Why
- To broaden relationships, promote technology adoption, and integrate AI into visual effects.
Concerns about AI
Benefits of AI
Job Market Impact
Concerns about AI
Some worry about job displacement.
Benefits of AI
Ulbrich believes AI will create many new jobs.
- New Role
- Head of Strategic Growth and Partnerships
- Company
- Moonvalley
- Focus
- Generative AI video model
- Previous Companies
- Metaphysic, Deluxe, Digital Domain
- Notable Work
- Visual effects for films including "Titanic" and "Top Gun: Maverick"
- AI Model Name
- Marey