Archive · 21 Sep 2026
ELAHE Opens Grand Hyderabad Flagship Celebrating Indian Luxury Design
Smita and Rajiv Shroff opened a new ELAHE store in Hyderabad.
It is the brand’s new flagship store.
The opening was celebrated with an evening event.
Many fashionable people from the city attended.
Guests explored the larger store.
The store carries designs from leading Indian labels.
It combines modern styles with Indian craftsmanship.
The store is meant to be a major part of ELAHE’s luxury retail business.
Designer Smita and Rajiv Shroff opened ELAHE’s new flagship store in Hyderabad.
The launch was marked by an evening of fashion, flair and fizz.
The larger store brings leading Indian design labels together under one roof.
The space showcases contemporary design and Indian craftsmanship.
The opening adds a glamorous chapter to ELAHE’s luxury retail journey.
- Who
- Designers Smita and Rajiv Shroff, along with Hyderabad’s fashion community.
- What
- The opening of ELAHE’s new flagship luxury store.
- When
- During an evening event marking the store’s launch.
- Where
- Hyderabad.
- Why
- To expand ELAHE’s luxury retail presence and showcase leading Indian design labels.
- Store
- ELAHE’s new flagship store
- Location
- Hyderabad
- Founders/designers
- Smita and Rajiv Shroff
- Focus
- Leading Indian design labels
- Design elements
- Contemporary design and Indian craftsmanship
- Event
- An evening of fashion, flair and fizz