Archive · 28 May 2025
Asus Focuses on AI PCs and RTX 50 Series ROG Laptops in India
Asus is releasing new gaming laptops and focusing on computers with artificial intelligence (AI) in India.
They are updating their high-end gaming laptops with new graphics cards.
Asus sees growing interest in AI PCs.
They also discussed the success of their handheld gaming device, the ROG Ally, and plan to continue with the device in the Indian market.
The company aims to expand AI PC sales in the coming year, catering to both gamers and those interested in content creation.
Asus launched new ROG laptops with Nvidia's GeForce RTX 50 series GPUs.
The company focuses on gaming laptops and AI-ready PCs in India.
Over 100 pre-orders for new ROG laptops were registered in early May.
Asus aims to increase AI PC shipments to 10-15% by the end of 2025.
ROG Ally handheld sales are consistent, averaging 400-500 units monthly.
- Who
- Asus
- What
- Refreshed ROG laptops, focused on AI
- When
- Early May
- Where
- India
- Why
- To meet rising demand and maintain market leadership
Consumer Preferences
Market Analysis
Consumer and Market Demand
Consumer Preferences
Consumers eagerly anticipate new graphics cards and chassis.
Market Analysis
Gaming machines are versatile, attracting creators and designers.
Product Strategy
Consumer Preferences
Consumers seek the latest, premium models.
Market Analysis
Asus aims for broad availability across segments and price points.
- Company
- Asus
- Product Focus
- Gaming laptops, AI PCs
- Market Share (AI PC)
- 40% in India
- ROG Ally Sales
- 400-500 units monthly
- Launch Date
- Early May
