Archive · 4 Sep 2025
Lionsgate Appoints Justin Manfredi Head of TV Marketing
Lionsgate has hired Justin Manfredi as its new head of TV marketing, replacing Suzy Feldman, who is retiring after a decade.
Manfredi previously worked at Apple TV+, AMC Networks, and Activision.
He will be in charge of the marketing for original series, as well as content licensing and FAST channels.
Feldman, in her time at Lionsgate, oversaw campaigns for hit shows.
Lionsgate is focusing on television production and library monetization.
Justin Manfredi is appointed EVP and Head of Worldwide Television Marketing at Lionsgate.
Manfredi previously held marketing positions at Apple TV+, AMC Networks, and Activision.
Suzy Feldman is retiring after a decade at Lionsgate.
Manfredi will oversee marketing for original series, licensing, and FAST channels.
Lionsgate is prioritizing its television production and library.
- Who
- Justin Manfredi and Suzy Feldman
- What
- Manfredi joins Lionsgate as Head of Worldwide TV Marketing; Feldman retires.
- When
- Not explicitly stated
- Where
- Lionsgate
- Why
- To lead the studio's marketing approach
- New Hire
- Justin Manfredi as EVP and Head of Worldwide Television Marketing
- Previous Role (Manfredi)
- Head of Series Marketing at Apple TV+
- Outgoing Executive
- Suzy Feldman
- Feldman's Tenure
- 10 years at Lionsgate
- Manfredi's Experience
- Apple TV+, AMC Networks, Activision
- Lionsgate Focus
- Television Production and Library Monetization