Archive · 30 May 2025
TOI Wins Global Award for Campaign Against Fake News
The Times of India, a big newspaper in India, won a prize for its campaign against fake news!
The campaign told people to read the newspaper instead of believing everything they see online.
The campaign used funny videos to show how easy it is to be tricked by false information.
The award was from an international group called INMA.
The judges liked how the campaign helped people find real news.
The newspaper's goal was to remind people to trust a reliable source like The Times of India.
The Times of India (TOI)'s campaign against fake news won a global award.
The campaign, titled 'In With The News, Out With The Noise,' aimed to promote newspaper reading over social media for reliable information.
It secured first place in the 'Best New Video Product or Feature' category at the 2025 INMA Global Media Awards.
The campaign used social satire through three films reflecting misinformation prevalent in recent times.
The INMA jury praised the campaign for its engagement and results in combating misinformation.
- Who
- The Times of India
- What
- Won first place for its campaign against fake news
- When
- 2025
- Where
- INMA Global Media Awards
- Why
- To promote newspaper reading and combat misinformation.
- Award achieved
- First place
- Category
- 'Best New Video Product or Feature'
- Segment
- National Brands
- Award Name
- 2025 INMA Global Media Awards
- Advertising Agency
- VML
