Archive · 11 Oct 2026
Airtel Business Chief Says AI Guardrails Can Unlock Productivity Gains
Airtel Business chief Sharat Sinha says AI can help people and companies work more productively.
He says it needs clear safety rules, or guardrails, so it can be used responsibly.
The Indian government plans to publish a paper asking for views on AI regulation.
The paper will cover safety, deepfakes and a human-first approach.
Sinha says companies also need systems designed to use AI safely.
As AI changes, the ways of keeping it safe will need to change too.
He expects AI adoption to increase demand for digital services such as cloud computing and cybersecurity.
Airtel says those services, along with connectivity and other offerings, are among its expected growth areas.
Airtel Business CEO Sharat Sinha said adequate AI guardrails can help businesses safely deploy AI and improve productivity.
Sinha said Airtel works with government regulators and customers on compliance and wants regulation that enables useful infrastructure.
The government plans to release an AI consultation paper addressing technology safety, deepfakes and a human-first approach.
Sinha said safe AI adoption will require evolving deployment methods and enterprise architecture, alongside reliable digital infrastructure and cybersecurity.
Airtel expects cloud, cybersecurity, Internet of Things, next-generation connectivity and communications-platform-as-a-service to drive growth over the next three years.
- Who
- Sharat Sinha, chief executive of Airtel Business; the Indian government is also preparing an AI consultation paper.
- What
- Sinha said adequate safeguards and suitable enterprise systems can enable safe AI use and productivity gains.
- When
- Sinha's remarks followed the government's announcement the previous week that it would soon release an AI consultation paper.
- Where
- New Delhi, India.
- Why
- To support safe AI deployment and productivity while addressing concerns including technology safety and deepfakes.
- Airtel Business CEO
- Sharat Sinha
- Planned government paper
- An AI consultation paper intended to form the basis for AI regulations
- Issues cited for consultation
- Technology safety, deepfakes and a human-first approach
- Airtel's anticipated growth drivers
- Cloud, cybersecurity, Internet of Things, next-generation connectivity and communications-platform-as-a-service
- Growth-driver time frame
- The next three years
- Consumer fraud prevention
- Airtel developed a fraud-prevention solution using network AI, building on its spam-prevention solution